HWCOC on Social Media

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Fast Facts on Social Media (from NBIZ Magazine - Winter 2011):

• Facebook:
  Facebook has over 800 million users: 1 in 9 people on the planet
  More than 2 billion daily posts appear on Facebook
  Almost half (350 million users) access Facebook with mobile devices
• Twitter:
  Twitter's users are the most influential online customers
  Twitter, since 2006, has 200 million users
  There are over 50 million daily tweets
• LinkedIn:
  LinkedIn has 120 million users, with 50% outside of the US
  2 million companies have LinkedIn pages
  75 of the Fortune 100 companies use LinkedIn as part of the hiring process
  Average LinkedIn profile is male, middle-aged, more affluent and educated
• YouTube:
  YouTube is the second most popular serach engine
  Average YouTube user spends 15 minutes
  YouTube is the third most-visited site, behind Google and Facebook
  60% of all web traffic comes from online video
• Blogs:
  Over 100 million active blogs, ranging from personal to topic to corporate to blended
  Mobile bloggins is growing, with over 5 million mobile subscribers
  Proven social media strategy to increase primary website traffic